Cadbury Has Unveiled Its New Logo

Cadbury, The Bournville-based chocolatier has unveiled a new logo.

Cadbury is one of the world’s most famous chocolate brands, known for its classic chocolate bars, ranging from Dairy Milk and Bournville to the Twirl, Timeout and Roses, has unveiled a new style.


The confectionery giant has modified its logo for the first time in 50 years, with the lettering being even more simplified and not in its classic perspective anymore. The new logo revamp was intended to give the brand a modern appearance and something like an Italic font, bringing a new look and identity to the brand.

Cadbury wanted this logo redesign to make its products look new, authentic, and of high quality. The new logo from Cadbury is said to be more closely based on William’s signature, giving the style a contemporary feel.

The new logo replaces the thick lettering of the former design, with a subtly modified tilt to the word ‘Cadbury.’ It is rendered with finer lettering, with the newly looped ‘b’ highlighting its handwritten design with a more cursive style.

With it being unveiled to the world, the new logo has also become a target of the public’s speculation and criticism. Although many have welcomed the big change, some on the internet have slammed it and criticized it.

An apparent peculiarity that cannot go unnoticed has also been pointed out on social media. Some people found out that the ‘u’ and ‘r’ were looking a little like ‘w’ making it ‘Cadbwy’ – and now this is quite noticeable.

In the meantime, a revamp has also been given to the Dairy Milk chocolate bar, with a simplified font and a new look for the iconic glass-and-a-half symbol. It’s not a drastic transition that this globally recognized company has brought about and you can easily be forgiven for not noticing it. Just indulge yourself and enjoy their guilt-free chocolate bars.

Recent Articles

05 Best IDE Software

IDEs are an abbreviation of Integrated Development Environment Software that consists of simple tools required for software testing and writing. If it weren't for IDEs,...

Requirements for Developing an E-Commerce Website in [2022]

The eCommerce industry is a multi-trillion dollar one. There are millions of eCommerce sites with over 2 billion consumers. Approximately half of the world's...

How to Start a Drop shipping Business on Shopify?

Drop shipping is a form of business where a seller provides the customers with products without keeping any stock. It has taken the internet...

Affordable SEO Services for Small Businesses

Search Engine Optimization (SEO) is the set of actions taken to boost the traffic to a specific website from search engines. It ultimately improves...

Ways to Explore Marketing Automation to Drive Traffic

Marketing automation is considered a technology that handles tasks without the requirement for human interaction. There are various ways to implement it in several marketing...

Related Stories

1 Comment

Leave A Reply

Please enter your comment!
Please enter your name here

Stay on op - Ge the daily news in your inbox